Idea Generation

Earlier, we discussed how DARPA makes sure that it indulges in breakthrough innovation and not in the incremental one, and the different processes DARPA follows to create and manage breakthrough [...]

If you are leading business and are responsible for its growth you might always be thinking about – What’s next? This ‘what’s next?’ is majorly about futuristic technologies for more than 80% of [...]

Every business wants to innovate but a will alone isn’t enough. During a survey by Accenture, 96% of executive agreed that their long-term success depends on developing new ideas. However, only a [...]

When confronted with the problem of supplying enormous solar panels into space, NASA engineers found the solution in ancient Japanese art of paper folding – origami. Be it supplying large [...]

Back in 2002, P&G was contemplating ideas to make its Pringles Potato Crisps more interesting and innovative. In the brainstorming session, someone shared an idea of printing pop culture [...]

Creativity and innovation! Many people get confused with a fact that these two terms are independently correlated with one another. Creativity is the generation of ingenious ideas whereas [...]

Do you know in 2008, an invention by a five-year-old on “Sweeping device with two heads” got patented? Some may consider this a shot in the dark, others may simply admit: an idea doesn’t need the [...]

Innovation starts by brainstorming, and by coming up with creative ideas and implementing them in your product/service to make it better than before. But, brainstorming does not always guarantee [...]

Innovation is taking two things that already exist and putting them together in a new way. -Tom Freston What is Heuristic Ideation Technique? According to psychologists, ideas are simply a [...]